With such an extensive
selection of products on the market these days, it can be expensive to keep up
a day-to-day beauty routine. In fact, including things like hair, skin and nail
care, Australian women spend an average of $3,600 per year on beauty products.
If you’re getting
frustrated with the high costs of your beauty routine, don’t despair. There are
a handful of ways that you can save money on your favourite types of products
without sacrificing quality or style.
Check out three of our
top tips for saving money on your beauty routine today.
Sample pricey products before buying them
Have you ever purchased
an expensive hair care or makeup product, only to realise that you don’t like
it? Maybe the colour didn’t complement your skin tone or perhaps you had an
allergic reaction to the formula. Either way, it’s frustrating when you spend a
good deal of money on a product, and you can’t use it.
Instead, there are ways
to sample certain products before committing to them. In recent years,
subscription boxes have become popular with people looking to test out new
products or find new brands. For a monthly fee, you can have a box delivered
with sample-sized versions of various beauty products.
Alternatively, you can
visit specialty shops like Sephora and Mecca, where you can purchase trial-size
products, which are excellent for trying out new items, as well as for
Sign up for rewards clubs
If you shop somewhere
frequently, you might as well be rewarded for your loyalty. Look for programs
that offer exclusive perks like sign-up bonuses, member anniversary specials
and complimentary samples.
Whether you sign up online or in-store, don’t forget to register for email alerts as well. If you’re concerned about getting too many promotional emails, you can always set up an automatic filter in your inbox to direct promos into a special folder, away from your more important emails.
Do your research
The rapid rise of the
internet has introduced the ability to easily connect with family, friends and
even strangers, all over the world. With the growth of YouTube and other social
platforms, many everyday people are able to share their opinions on different
products, in order to help others make purchase decisions.
As a result, you can
find online reviews for nearly any beauty product you’re looking to buy, many
including photos and videos. Even just a quick Google search can help you
determine if a certain product might be a good match for you. Just remember to
look out for genuine reviews and be mindful of paid promotions from
Today, buyers have
endless options when it comes to where they purchase their favourite products.
As a result, businesses have had to adapt and offer more perks, like exclusive
loyalty programs and free samples.
As a customer, make sure
to use these simple tips to your advantage. With these cost-saving ideas,
you’ll save money and try new products, all while still maintaining your
preferred beauty routine.
Taylor Freitas is a freelance writer and content marketer/editor. She has written for publications across the world and works with global brands to drive awareness, generate leads, and convert prospects into loyal, returning customers.